We believe every great product deserves a great go-to-market motion.

Our story

SigmaGTM started as an internal tool. Elena was running outbound at a Series B company and Daniel was building the data infrastructure behind it. Between them they were paying for four products that each solved a quarter of the problem and none of which talked to each other.

The daily reality was a spreadsheet. Pull companies from one tool, enrich in another, verify in a third, paste into a sequencer, then reconcile the whole thing against the CRM on Friday afternoon. Every handoff lost records, and every lost record was a conversation that never happened.

They rebuilt it as one pipeline: source, enrich, verify, send, track. What started as a weekend script became the system their whole revenue org ran on, and eventually the reason they both left to work on it full time.

Today SigmaGTM supports more than 500 revenue teams, from solo founders sending their first hundred emails to enterprise organisations running thousands of accounts through structured plays. The goal has not changed since the spreadsheet: fewer tools, fewer handoffs, more conversations.